AI Insights · Timothy · July 2025
Top Drawing & Coloring Apps Performance in Oceania Q2 2025
Explore the performance trends of the top drawing and coloring apps in Oceania during Q2 2025, with insights from Sensor Tower's data.
In the second quarter of 2025, the drawing and coloring app category in Oceania saw notable activity across top applications on a unified platform. Here's a breakdown of their performance based on Sensor Tower's data.
Color Pop AI - Coloring Book from MWM experienced a steady increase in weekly revenue, peaking at around $10.2K in late April. Downloads fluctuated, initially climbing to 10.7K in mid-April before declining. The app maintained a strong user base, though active users decreased from 29.2K to 21.8K by the end of June.
Color by Number：Coloring Games by Wildlife Studios saw consistent revenue growth, reaching approximately $6.2K by the end of June. Downloads peaked at 18.3K in April, while active users grew significantly, ending the quarter at 38.1K.
Coloring Games for Kids 2-6!, published by IDZ Digital Private Limited, showed a gradual increase in revenue, culminating at around $6.2K in June. Downloads remained stable, while active users hovered around 18K throughout the quarter.
Disney Coloring World from StoryToys Limited saw a modest rise in revenue, peaking at $3.2K in late April. Despite fluctuating downloads, active users increased slightly to 2.3K by the quarter's end.
Lastly, Adult Coloring Book - Pigment by Pixite Inc. demonstrated steady revenue, reaching about $2.7K in June. Downloads remained consistent, and active users increased to 1.8K by the end of June.
For more detailed insights and data, visit Sensor Tower's platform.
